MTA New York: MTA Away

With a strong reputation as a commuter solution in the greater New York City area, the region’s public transportation provider, the MTA, sought to enhance its role as a weekend and holiday getaway transportation option. By partnering with travel destinations outside the city, the MTA offered riders exciting discounts on fares and attraction admittance. The program, "MTA Away," inspired local residents to explore the diverse experiences that the outer New York City region has to offer, encouraging them to embark on new adventures and create lasting memories.